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The Relationship Commerce Podcast

Jun 23, 2020

Ryan Levesque is the Inc 500 CEO of the Ask Method Company. He is also an entrepreneur and the number one national best selling author of the books Choose and Ask. His work has been featured in The Wall Street Journal, USA Today, Forbes, Entrepreneur on NBC News and Fox. Over 250,000 entrepreneurs subscribe to his email newsletter offering business advice. 

Ryan has built a highly profitable $10 million/year business across 23 different niche markets, building an email list of over 4.1 million people using the power of quiz funnels. He's also a co-founder and investor in, a leading quiz funnel software for entrepreneurs used by over 30 million people each year.

In this episode…

Most e-commerce businesses don't use quizzes as their primary acquisition channel. Why? Because they are overwhelmed by the amount of work that goes into building one and their past experience with quiz funnels have not been successful.

But according to Ryan Levesque, quiz funnels are a great way of drawing people to your business, and the common mistakes that people make when they create and implement quiz funnels can be avoided. He advises businesses to ask themselves a couple of questions that can ultimately lead to successful quiz funnels such as, “are you using the right process to create your quiz?”, “are you using the right hook?”, and “are you asking the right strategic questions?”

Join Dean Dutro in this episode of the Relationship Commerce podcast as he interviews Ryan Levesque, founder of The ASK Method Company, about using quiz funnels in eCommerce businesses. Ryan explains how his method helped an eCommerce company reduce their cost per lead by over 50% while tripling their revenue to $24 million a year. He also shares his best strategies for personalizing email blasts, common mistakes businesses make when creating quiz funnels, and the various CRM software he uses in his businesses. Stay tuned.