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The Relationship Commerce Podcast


Aug 11, 2020

Juan Chavez is the CEO of JMC Automotive Equipment, a family-owned business that has been in the industry for the past 20 years. Juan owns multiple businesses, including a drop shipping commerce business that has been in the INC 5000 for 3 years in a row, an entertainment company, and a call center. 

Juan previously worked as a Real Estate Agent for New York Living Solutions and a Sales Representative for Snap On Tools. He holds a Bachelor's Degree in Business Management from Pace University - Lubin School of Business.

In this episode…

When Juan Chavez learned about e-Commerce, he advised his father to build a website for his auto repair equipment distributing company so he could sell products online. However, the company his father found wanted $10,000 to create the website; so Juan decided to do it himself. 

Three months later, they made their first online sale. At that point, Juan decided to learn as much as he could about digital marketing and e-Commerce. The business saw increased sales and volume and grew to over $300,000 that year. Juan went on to start other businesses that have since grown through the digital marketing and e-Commerce skills he’s gained over the years.

Juan Chavez, CEO of JMC Automotive Equipment, joins Dean Dutro in this week's episode of Relationship Commerce to talk about growing a retail automotive company into a thriving e-Commerce business in less than a year. Juan shares the history of JMC Automotive Equipment, how he got involved in digital marketing, and the software and e-Commerce platforms he uses. Stay tuned.